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The Role of the BA in Creating a Common Vision

by Catherine Brunsting

Lack of predictability in getting a new product or service to market is one of the biggest threats a business can face. This problem is pervasive and many businesses are simply unaware there is a better, more predictable approach to deliver projects.

In her article Ms. Catherine Brunsting addresses how we can bring about predictability into what is delivered and when it is delivered, and how a strong Business Analyst can insure that this happens.

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